Privacy policy

Privacy Policy

MPL Equestrian (“we”, “our”, “us”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website, make a purchase, or interact with our services.

This policy is designed in accordance with the General Data Protection Regulation (EU) 2016/679 (“GDPR”) and the Data Protection Acts 1988–2018 (Ireland).

By using our website, you agree to the terms of this Privacy Policy.

1. Who We Are

MPL Equestrian is the data controller responsible for your personal data.

Contact details:
Email: mplequestrian@yahoo.com
Website: www.mplequestrian.com

2. Information We Collect

We may collect and process the following categories of personal data:

Identity Data: name, title
Contact Data: billing address, delivery address, email address, phone number
Transaction Data: purchase details, payment status (we do not store full card details)
Technical Data: IP address, login data, browser type, device information
Usage Data: how you use our website and services
Marketing Data: preferences in receiving marketing communications

We do not knowingly collect data from children under 16.

3. How We Collect Your Data

We collect data through:

Direct interactions (orders, account creation, contact forms)
Automated technologies (cookies, analytics tools)
Third parties (payment providers, delivery partners)

4. Lawful Bases for Processing

Under GDPR, we rely on the following legal bases:

Contractual necessity: to process and deliver your orders
Legal obligation: to comply with tax, accounting, and fraud prevention laws
Legitimate interests: to improve our services and prevent fraud
Consent: for marketing communications (you can withdraw at any time)

5. How We Use Your Data

We use your personal data to:

Process and fulfil orders
Manage payments, refunds, and returns
Communicate with you regarding orders or enquiries
Send marketing communications (where consent is given)
Improve website functionality and user experience
Comply with legal obligations

6. Marketing Communications

You will only receive marketing communications if you have opted in.

You can unsubscribe at any time by:

Clicking the “unsubscribe” link in emails
Contacting us directly

We do not sell your personal data to third parties.

7. Cookies

We use cookies to:

Ensure website functionality
Analyse traffic and performance
Personalise your experience

You can manage cookies via your browser settings. A separate Cookie Policy may provide further details.

8. Sharing Your Data

We may share your personal data with:

Payment processors (e.g. Stripe, PayPal, Shopify Payments)
Delivery and logistics providers
E-commerce and IT platforms
Marketing service providers
Professional advisers (legal, accounting)
Regulatory authorities where required by law

All third parties are required to process your data securely and in line with GDPR.

9. International Data Transfers

Some of our third-party providers may process data outside the European Economic Area (EEA).

Where this occurs, we ensure appropriate safeguards are in place, such as:

Standard Contractual Clauses approved by the European Commission
Use of providers certified under recognised data protection frameworks

10. Data Retention

We retain your personal data only as long as necessary, including:

Order and financial records: up to 6–7 years (for tax/legal purposes)
Marketing data: until you withdraw consent

11. Your Rights Under GDPR

You have the right to:

Access your personal data
Correct inaccurate or incomplete data
Request deletion (“right to be forgotten”)
Restrict or object to processing
Data portability
Withdraw consent at any time

You also have the right to lodge a complaint with the
Data Protection Commission (Ireland): https://www.dataprotection.ie

12. Data Security

We implement appropriate technical and organisational measures to protect your data, including:

Secure servers and encryption (SSL)
Restricted access controls
Secure payment processing systems

13. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for their privacy practices, and we encourage you to read their policies.